Heather Reid
As revealed in my last article, there are a multitude of items that one must consider when “finding the perfect fit” between an event and an unconventional venue. The wide range of factors to be considered (which even at 30-plus items was not exhaustive!) gives credence to the importance of fully understanding the wants and […]
Heather Reid
Finding the perfect job…finding the perfect size…finding the perfect mate…finding the perfect home… In almost every avenue of life, we are in search of finding the perfect fit. This too is true in the events industry. As event planners, one of our primary responsibilities is to find the perfect venue. READ THE FULL ARTICLE HERE
Heather Reid
I couldn’t believe my eyes! There, in an email, was the statement that put into words a sentiment that I’ve heard over and over again from meeting planners: “The way I have been brought up in this industry has always been to just reduce the rental and food and beverage minimums, add your concessions, sign […]
Heather Reid
Whether you are organizing a small annual meeting or preparing everything for a massive convention, your success lies in the details and good client communication. Good business communication, particularly in writing, not only helps you and your customer understand the complexities and legalities of your business arrangement – it’s also something to fall back on […]